Launch Party Showcase – Kidoodle.TV – Where are they now?!
The team behind A Parent Media Co. (APMC)
Leading up to this years Launch Party we will be featuring each company showcased at last years event through our blog. We are still accepting applicants for this years event, apply here before the deadline: Tuesday October 15th! Super-early bird tickets also available util Tuesday.
Startup Calgary showcased Kidoodle.TV at last years Launch Party. We recently caught up with co-founder Mike Lowe and the rest of the team to see where they are now. Here’s what we found out.
Kidoodle.TV is a “click-and-watch” unlimited, online video service delivering the entertainment and educational content children want, on all their favourite devices, for only $4.99 per month. Think Netflix, without the adult content and with robust controls for parents who are looking to curb what their children are exposed to online and on TV. Netflix is like Wal-Mart, offering something to everyone. Kidoodle.TV is like Toys ‘R’ Us, focusing solely on children, at the same time keeping the parents at ease as their children now have access to safe, age-appropriate content at an inexpensive price point.
How has the last year been for you as an organization?
We have been growing as a company and have come a long way over the past 12 months. Around the time of last years Launch Party we were asking for strategic partnerships that could assist us with development, growth and gaining a strong placement in the market. Since then these relationships have helped us launch Kidoodle.TV in Beta this last September and put us on track for a commercial launch in November!
What value did you get out of Launch Party 2012?
Start-up Calgary helped us to refine our messaging, and gave us exposure and connections to the entrepreneurial community. The advice and feedback that we received from the whole community during and after the event was amazing and invaluable to our development and success up to this point. The exposure was invaluable for us as it helped us gain the feedback we needed to hear to create an awesome offering.
Whats new and exciting that you’d like to share?
Kidoodle.TV was launched in Beta on September 23, 2013, after a successful Alpha test. The feedback was terrific and the suggestions have been helpful. We’ve even begun implementing user’s suggestions in the Beta version. We are now very close to launching Kidoodle.TV in the commercial market. Developing strategic and synergistic relationships are still important to APMC. We are also looking to speak with the investment community about potential investment.
Anything else you’d like to add?
Try Kidoodle.TV for free in Beta! Sign up at www.kidoodle.tv. We’d love to hear your feedback! Thanks for your support.
Want to apply for your startup to be showcased at this years event?!
Authored by Andrew Browne of Startup Calgary.
Andrew is the Development Director at Startup Calgary and an active member of the startup community in Calgary. Reach out to him at firstname.lastname@example.org