Startup Spotlight – OrganizeYourPeople – July 2012
Startup of the Week: OrganizeYourPeople
If you’ve ever run a small business, you’ve probably asked yourself in frustration “Why do I need so many tools to manage my employees?”
That’s the question Jennifer Aubin and Kevin Sedran set out to answer when they founded OrganizeYourPeople in 2010. OrganizeYourPeople is a web-based human resources information system (HRIS) that enables small medium businesses to consolidate all employee information, track vacation requests, goals, learning management and time, measure employee metrics, create reports, and bring all of the HR documentation into one secure, centralized location.
We recently met with Jennifer Aubin to learn more.
How did you come up with the idea for your startup?
I’ve been in the field of HR strategy for over 10 years now and know first hand that the issue with human resources in small to medium sized businesses is that it’s painful! The reason being that small businesses can’t afford, nor do they require a full-time HR Manager and HR tools for them aren’t commonplace. So who’s left to deal with employee organization? Typically the senior financial person, Controller or the CFO and their go-to HR tools include word, excel spreadsheets and file folders, all of which may or may not be secure. So senior management has to go through one spreadsheet to determine how many vacation days a person has left, then they go through some word documents to determine what their benefits cover. What if all of this information was in one location and employees could find it themselves?
What has been the biggest challenge so far?
Letting companies know that we’re here to help them organize their people and companies truly understanding the value our application offers.
What’s new with your startup that we can share?
OrganizeYourPeople is launching a learning management tracking (LMT) and time tracking tool soon.
Personally, do you think it is more difficult to raise capital or find the right talent?
That’s a tough question. It really depends on what you’re looking for in terms of talent and what type of investment you need. You first need to understand your goals, whether it’s finding talent, i.e. what do you need this person to do EXACTLY or what type of investor(s) do you want, i.e. what do you need your investor to bring to the table to help you/your company grow.
What has contributed to your success to this point?
12 years of working with early stage companies and a lot of patience, though I’m still working on that part! You need to be 100% behind your vision and you can’t let go, but you do need to remain flexible. Perseverance and patience are a must.
What made you choose to go down the path of entrepreneurship?
I think entrepreneurship is like eye colour… you’re born with it! You see a need, you create a solution and you don’t let go. I’ve been working with early stage companies for over a decade now and saw the need for a tool that could replace so many ad hoc tools that companies are using to organize their people and thought there must be a better way. This passion and drive has created our application.
What are your thoughts on Calgary’s startup community?
Our startup community has grown immensely over the years. I’ve been part of this community for over a decade now and am still regularly amazed at how the tech community is continually evolving.
I would like to see a larger investment pool and also more media attention around our great start-ups… How many people actually know that companies like Stumbleupon and Tynt started here? What about EZ-Robot, those guys are amazing!
What do you and your startup need?
We’re looking for clients/users, the right partners, mentorship is always great and we’d be open to the right investment. Please check us out at www.organizeyourpeople.com or email us at email@example.com.
If you are working on something that could potentially change the world, we’d like to hear about it. Send us a tweet at @startupcalgary or email us at firstname.lastname@example.org.
Startup Spotlight is covered by Boast Capital, a Calgary-based Scientific Research and Experimental Development (SR&ED) consulting firm that helps companies secure and maximize government funding to advance innovation. For more information visit BoastCapital.com or @BoastCapital.